Is your website ready for the upcoming Rank changes in May 2021?
In May 2021 Google will roll out an update to their Google Search Ranking, with core web vitals, mobile-friendliness, HTTPS, safe browsing, and no intrusive interstitials being part of the Search signals for page experience, and all of these factors will impact current rankings, before we already saw an exponential increase of rank on websites that loaded quickly for mobile, being that AMP had an advantage on mobile results.
Image from Google: https://developers.google.com/search/blog/2020/11/timing-for-page-experience
After May 2021, websites that meet the requirements will also be able to rank to the mobile Top Stories feature in Search, even if they are not AMP.
If you are not sure or need help regarding the changes and how they will affect your website and business, get in touch @ [email protected].
What is AMP? – Accelerated Mobile Pages
https://support.google.com/google-ads/answer/7496737?hl=en
Source:
https://developers.google.com/search/blog/2020/11/timing-for-page-experience